On This Day in Pink History… 26th January 2004, Pink was at the launch of Pepsi’s new TV commercial in London
Pepsi announced the details today (25th Jan) for the global premiere of their eagerly awaited Gladiator television commercial. The exclusive blue carpet event is being held at the National Gallery in Trafalgar Square, London on Monday 26th January.
The event starts at 6.00pm, and the stars of the ad will be there – including Britney, Pink and Beyoncé. Queen, whose timeless ‘We Will Rock You’ accompanies Pepsi’s new ad, will also be in attendance.
Get yourself down to Trafalgar Square and catch the world famous stars arriving at the National Gallery, walking down the carpet and chatting to crowds. A massive screen will be erected in Trafalgar Square for the crowds to watch the worldwide premiere of the ad.
The premiere will be the first showing of the new Gladiator ad anywhere in the world – and Pepsi have chosen to host the exclusive event in London!! The Pepsi advert will be broadcast for the very first time anywhere in the world on MTV UK & Ireland on that night, Monday 26th January, in the ad-break midway during the 10pm transmission of ‘The Osbournes’
The National Gallery commented: “We are delighted to welcome Pepsi and its guests Britney Spears, Beyoncé and Pink to the National Gallery, London, which houses one of the greatest collections of European painting in the world. Once inside the Gallery, Pepsi’s guests will be surrounded by some of its most beautiful and inspiring paintings such as Titian’s Bacchus and Ariadne and Veronese’s Family of Darius.
Pepsi has a strong heritage with music. Pink, Beyoncé, Britney and Enrique join the impressive list of world-famous talent with whom Pepsi has worked in the past, including Shakira, Ricky Martin, Robbie Williams, Ms Dynamite, Gareth Gates, Janet Jackson and the Spice Girls.
Fans of sexy pop trio Britney Spears, Beyonce Knowles and Pink are in for a TV treat – soft drinks giant Pepsi are dressing the singers up as Roman gladiators for their new advert.
And while the stunning stars roam around scantily-clad, Spanish hunk Enrique Iglesias will play an evil Roman Emperor in the eagerly awaited commercial.
Pepsi are hoping the epic advertisment will spark widespread hype and make it one of the most talked about promos of all time.
Beyonce says, “I really love Pink’s voice and Britney always has the best performances. It’s great to be in the presence of such great artists and entertainers and I’ve been having the time of my life.”
Pink continues, “I’ve never been in a commercial before so just that in itself was pretty exciting to me. I always thought I would never take a can and sip it and go ‘aaah’ but I’m doing it now so it’s pretty funny.”
And Britney adds, “I’m such a huge fan of Pink and Beyonce. They’re amazing artists so to be in their company is very cool.”
An exclusive promo CD/CD-rom was released to promote the commercial, one for each of the girls.
1. Pink, Britney Spears, Beyonce – We Will Rock You (Pepsi “Gladiator” Sound Track Remix 2004)
- Backing Vocals – Queen, Suzie Webb, Zoe Nicholas
- Co-producer, Engineer – Justin Shirley Smith
- Coordinator [Project Coordination] – Elien Healy
- Drums – Roger Taylor
- Drums [Stomps], Handclaps [Claps] – Queen
- Effects [Sound Effects] – Alex Nicholls-Lee
- Engineer [Assistant] – Giacomo De Caterini, Ricky Graham (2)
- Guitar, Bass Guitar – Brian May
- Producer – Brian May
- Technician [Additional Pro Tools] – Joshua J. Macrae
- Technician [Equipment] – Pete Malandrine
- Technician [Pro Tools By] – Kris Fredriksson
- Vocals – Beyonce, Britney Spears, Pink
2. Pink – Trouble
- Engineer [Additional] – Atticus Ross
- Engineer [Assistant] – Femio Hernandez, Fredrik Sarhagen, John Silas Cranfield, Tony Cooper
- Mixed By – Tom Lord-Alge
- Producer – Tim Armstrong
- Producer [Additional] – John Fields
- Recorded By – Dave Carlock, Tim Armstrong
- Written-By – Pink, Tim Armstrong
VIDEO: We Will Rock You (Pink, Britney, Beyonce & Enrique
TV-Advert (videoclip – We Will Rock You (Beyoncé, Britney, P!nk, Enrique, Brian May, Roger Taylor)
Behind the scenes
Downloads (Desktop Wallpaper 800×600 & 1024×768; Screen Saver PC & MAC)
Audio Tracks (Credits)
We Will Rock You (The Musical by Queen and Ben Elton)